🏘️AXIS360 Instrument

SalesAxis 2.0 — Real Estate Edition

Flagship real estate sales diagnostic — 5 core traits plus a Buyer's Agent vs Listing Agent role-fit overlay

SalesAxis 2.0 Real Estate Edition uses a layered model: a core layer measuring five traits identified by Echovate's (2021) industry research as predictive of agent success — Systematic, Perseverance, Results-Oriented, Flexibility, Empathy — corroborated by peer-reviewed academic research (Abelson, Kacmar & Jackofsky, 1990, Journal of Real Estate Research), plus a Role-Fit overlay computing Buyer's Agent versus Listing Agent orientation, grounded in Wizehire's (2015) finding that top performers in each role show genuinely different behavioural profiles.

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33
Items
~20 min
Completion time
5+1
Traits + Role-Fit overlay
Global & India
Norms
What

What's included

✓5 core traits (Systematic, Perseverance, Results-Oriented, Flexibility, Empathy) grounded in real-estate-specific research
✓Role-Fit overlay computing Buyer's Agent vs Listing Agent vs Hybrid orientation
✓Sales DNA archetype naming (e.g. 'The Closer', 'The Trusted Guide') combining top trait and role lean
✓12-page report: trait deep-dives, results narrative, full interview guide, development plan with literature, and a 30-60-90 day plan of action
✓Global and Indian norms — seeded distributions grounded in published research, refined as real completions accumulate
Why

Why this matters

!
General sales assessments miss what's genuinely distinct about real estate: agents split into two behaviourally different roles — buyer's agents and listing agents — that Wizehire's (2015) DISC-based research found require different, not just differently-intense, personality profiles. Layering a role-fit read on top of core trait science is what separates a real diagnostic from a relabeled general sales test.
Ideal For
Real estate brokerages, proptech platforms, and builder in-house sales teams making senior or high-stakes agent hiring decisions, or placing existing agents into buyer-side vs listing-side roles.
How

How it works

1
Candidate completes the 33-item survey in about 20 minutes
2
AXIS360 scores 5 core traits and computes the Role-Fit overlay
3
12-page report delivers a full trait profile, interview guide, development plan and 30-60-90 day onboarding plan

More sales & commercial and where they are used

SalesAxis Selection AssessmentReal Estate Sales Readiness ScreenerSales SJTPharma Medical Representative HiringBFSI Assessment SolutionBPO Volume Hiring SolutionSample reports for every assessment
Using results responsibly. Assessment results describe tendencies and preferences at the time of testing; they are one input to a decision, not a verdict. Use them alongside a structured interview, work samples and references, tell candidates how their results will be used, and avoid treating any single score as a pass or fail line unless it has been validated for that purpose in your own setting.

Frequently asked questions

How is this different from the Real Estate Sales Readiness Screener?
The Screener is a lean, 15-item early-stage filter for high-volume hiring. SalesAxis 2.0 RE is the full flagship diagnostic — 33 items, 5 core traits plus the Role-Fit overlay, a 12-page report with a complete interview guide and development plan — built for senior or high-stakes hiring and placement decisions, not volume screening.
Is the Role-Fit overlay validated independently?
It's grounded in Wizehire's (2015) industry research using DISC and Values Index profiles — genuinely real-estate-specific, but an industry study rather than independently peer-reviewed academic research. We say this directly in the report rather than overclaiming validation that doesn't exist.

Ready to try SalesAxis 2.0 — Real Estate Edition?

Start with a free trial — no credit card required.

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AXIS360 by NonVerbals Consulting · assess.nonverbals.com · nizam@nonverbals.com · +91 76767 09796